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Brand Assets
Brand Assets
Official TPA Logo is to be only used within the below restrictions. If any branding questions arise please contact us.
Logo Formats
Logo Formats
Primary Logo has to be displayed with all elements, no text can be removed; if simpler or smaller logo is needed use secondary mark.
Font Rules
The main brand fonts are Brandon Grotesque and Freight Text Pro. If these fonts are not available, Arial is an acceptable sans serif alternative.
Colors
primary palette
TPA brand elements should only be used in the official Blue and Yellow with light grey and green as secondary colors.
TPA brand elements should only be used in the official Blue and Yellow with light grey and green as secondary colors.
Primary Colors
HEX: #1c597b
CMYK: 92 / 62 / 32 / 13
RGB: 28 / 90 / 125
PMS: 7700 C
CMYK: 92 / 62 / 32 / 13
RGB: 28 / 90 / 125
PMS: 7700 C
HEX: #f2bb47
CMYK: 3 / 27 / 83 / 0
RGB: 245 / 189 / 71
PMS: 142 C
CMYK: 3 / 27 / 83 / 0
RGB: 245 / 189 / 71
PMS: 142 C
Secondary Colors
HEX: #d6d4d3
CMYK: 15 / 12 / 13 / 0
RGB: 214 / 213 / 211
PMS:
CMYK: 15 / 12 / 13 / 0
RGB: 214 / 213 / 211
PMS:
HEX: #e7e6e1
CMYK: 8 / 6 / 9 / 0
RGB: 232 / 230 / 225
PMS:
CMYK: 8 / 6 / 9 / 0
RGB: 232 / 230 / 225
PMS:
HEX: #5DC099
CMYK: 62 / 0 / 52 / 0
RGB: 93 / 193 / 153
PMS:
CMYK: 62 / 0 / 52 / 0
RGB: 93 / 193 / 153
PMS: